This series of ads show an anti smoking campaign illustrating various other warnings and then comparing it with the warning given on a cigarette pack. The advertisement aims to get people to understand the meaning of a warning. It is not a caution and something that will happen to everyone else. It is real, and people increasingly tend to ignore anti-smoking warnings.
This is an advertisement for 3M security glass. The company was so sure that their glass was unbreakable, they put real money inside it and put it out at a bus stop, a pretty risky advertisement if you ask me. They must have been absolutely positive that their product wouldn't break which in itself tells a lot about the product to the customer. I think this is a really neat ad because it effectively puts the product into use and really shows the public how confident 3M is in their product. Now I am not sure if a bus stop is the best spot for an ad like this, not really what I see as its target audience, but 3M sells various other things. Their main expertise is windshield film which people need very strong glass for.
Here is another clear example for Chuppa Chups lollipop:
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